Author's Playbook

Social Media Instagram Youtube TikTok FaceBook Spotify Substack Platforms for engagement Rented land Tasks Pick one platform, initially. Post once a week and link it back to your blog. Have share buttons on all pages on your website. Engage frequently, reply to every comment. Software Share your WordPress content across platforms. Buffer or Hootsuite Schedule and analyze posts across multiple platforms. Missinglettr Creates year-long social campaigns from your posts. Social Snap or Social Warfare WordPress plugins for easy social sharing. Social media platforms remain the largest touch point with readers. Use social media platforms to find and engage your readers to get them to visit your website. Your author website is your permanent home online and the only platform where you have complete control.

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