Storytelling By Design 11 Body Of Work Engagements Transamerica Life Canada (Business Systems Analyst, SharePoint Specialist, Digital Marketing Manager) Worked on various transformational projects as BSA and designer. Provided support to inter-departmental SharePoint sites; followed the SDLC process under waterfall and agile methodologies. Restructured and re-designed Transamerica’s corporate website increasing traffic by more than 50%. Led the digital transformation; digitized print publications to drive awareness and increase customer engagement; the marketing campaign resulted in an increased online brand presence and adoption. Created best practices and workflow for publishing digital content. Edited and designed Flash News, an IT quarterly publication. FujiElectric India (Strategy, taxonomy, design) Redesigned website with clear focus on the two main channels; led the project to manage the requirements, timelines, multiple stakeholders, and development team at Blueoshan. Writers Community of Durham Region (Website design, development, maintenance) Designed and developed website with integrations to payment portals and email marketing; currently managing and maintaining eCommerce website for a group of writers, authors, publishing agents. Other Magazines: Onlooker, BusinessWorld (India) Advertising: Advertising & Marketing Consultants (Dubai, UAE) It is always about the story. Your story. The story of how you came to be and the business you have developed over time. Together, let us breathe new life into your communications by rethinking its content and delivery. By designing immersive content, I craft and publish integrated solutions around engaging stories.
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